Flash Ads Proxy Service - Technical Architecture

The Flash Ads Proxy Service acts as an intermediary between advertisers and ad servers, capturing VAST ad requests while allowing dynamic parameter manipulation. The service operates on Google Cloud and scales efficiently to handle up to 10,000 requests per second with a 99% availability commitment.

1. Architecture Overview

The Ads Proxy intercepts VAST requests, processes them according to predefined configurations, and forwards them to the designated ad servers. Key functionalities include:

• Logging and monitoring all ad requests.
• Modifying request parameters dynamically (e.g., skippable settings).
• Ensuring high availability and low latency.

2. Scalability & Performance

The service is designed to handle high traffic volumes with the following key capabilities:

• Auto-scaling on Google Cloud to accommodate request spikes.
• Load balancing across multiple instances.
• Optimized response times to ensure seamless ad delivery.

3. Reliability & Availability

With a 99% uptime SLA, the Ads Proxy ensures consistent ad request handling using:

• Redundant cloud instances for failover support.
• Monitoring and alerting for real-time issue detection.
• Automatic recovery mechanisms to prevent downtime.

4. Configuration & Customization

Advertisers can configure the proxy to:

• Modify ad parameters dynamically.
• Enable/disable specific proxy link.
• Set custom rules for request routing.

Go to FlashAds.Pro